Tracy Chiado, CPSM is an accomplished leader with over 20 years of experience driving strategic marketing initiatives in the engineering, architecture, and construction field. At Geo-Logic Associates, she leads the development and execution of integrated marketing strategies that elevate brand visibility, support business development, and align with the firm’s long-term growth objectives.
With a strong foundation in marketing and communications, Tracy bridges the gap between complex engineering solutions and client needs. She oversees brand management, pursuit development, digital marketing, content strategy, and client engagement across multiple platforms, ensuring consistent messaging and measurable impact.
Tracy holds a bachelor’s degree in Communications and Journalism from the University of New Mexico, is an active member of the New Mexico Chapter of Society for Marketing Professional Services (SMPS) and a Certified Professional Services Marketer. Known for her strategic mindset and collaborative leadership style, Tracy is passionate about working with teams to help them develop winning pursuit tactics and expand their client base.
- Education
BS, Communications and Journalism, University of New Mexico
- Registration / Certification
Certified Professional Services Marketer
- Specializations
Marketing and public relations
Client engagement, development, and market research
Strategic planning and implementation
Client satisfaction
Development of corporate marketing materials
- Affiliations
Society for Marketing Professional Services, Past-President